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How Healthy Is Your
Marketing?

Answer 8 quick questions and get an instant score — plus a personalized action plan showing exactly where you're leaving booked appointments on the table.

✓ Takes ~2 minutes ✓ 100% free ✓ Instant personalized results
Do you have a website that's designed to generate leads?
Think: clear calls-to-action, contact forms, click-to-call buttons — not just an online brochure.
Yes — it's built for conversions and we get leads from it
We have a website, but it could be better
We have a basic website, but it doesn't generate leads
No website, or it's severely outdated
1 of 8
Are you running paid ads (Google or Meta) to generate leads?
Paid ads = Google Search Ads, Local Service Ads, Facebook/Instagram Ads.
Yes — we run ads consistently and they generate leads
We've tried ads, but results have been inconsistent
We've tried before but stopped because it didn't work
Never run paid ads
2 of 8
How active is your social media presence?
Consistency matters more than follower count.
We post regularly (3+ times/week) with engagement
We post occasionally (a few times a month)
We have accounts but rarely post
No social media presence
3 of 8
How quickly do you follow up with new leads?
Speed-to-lead is one of the biggest factors in conversion rate.
Within 5 minutes — we have a system in place
Within a few hours, during business hours
Within 24 hours — when we get to it
We don't have a consistent follow-up process
4 of 8
Do you track where your leads and customers come from?
Can you tell which marketing channel brought in your last 10 customers?
Yes — we track every lead source and cost per lead
We have some tracking but it's not complete
We ask customers how they found us, but nothing formal
No tracking at all
5 of 8
How many Google reviews does your business have?
Reviews directly impact your ranking in local search and your conversion rate.
50+ reviews with a 4.5+ star average
20–50 reviews with a good rating
Under 20 reviews
Very few or no reviews
6 of 8
Do you have a system to re-engage past customers?
Email, SMS, or retargeting campaigns to bring back previous customers.
Yes — automated email/SMS sequences and retargeting
We send occasional emails or texts
We have a list but don't use it
No re-engagement system
7 of 8
Is your website fast and mobile-friendly?
Over 70% of local searches happen on mobile devices.
Yes — loads fast on mobile and looks great
It works on mobile but could be faster
It's not great on mobile
Not sure / haven't checked
8 of 8

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